Launch of Kinect for Xbox 360

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About This Project

Client: Microsoft

Event: Launch of Kinect for Xbox 360

Location: Times Square, New York City

Details: Microsoft celebrated the launch of Kinect for Xbox 360 and 17 controller-free games. In honor of the occasion, the president of Microsoft’s Interactive Entertainment Business rang the NASDAQ opening bell. C4’s décor team was called upon to create an inviting atmosphere to encourage user interaction and potential sales.

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